Anak ng Siomai!!! Is This a Price War or Good Value for Customers????

The good thing about the recent Food and Drinks Asia 2010 Expo at the World Trade Center is that they were able to invite the Heavyweights in the Siomai Franchises (Siomai House, Master Siomai and Henlin) whereas in the previous Franchising Expo at the SMX, I think only Master Siomai was present.


(courtesy of Mang Siomai; NOTICE THE 5PCS PER ORDER SIGNAGE on the side of the kiosk)


As I browsed the different Siomai franchises (many with the same Red-Black-White color scheme and similar sounding brand names) I came across two that advertised 5 pcs of Siomai per order (when the unofficial official standard is to have only 4 pcs per order) for the same P25.


(courtesy of JC Fran Siomai King; NOTICE THE WORDS "5PCS SIOMAI" ON THE SIGNAGE IN FRONT)

2 things struck me with this move of a Siomai newcomer:

1. It is good for the customer to have more siomai for the same price (assuming they did not cheapen the quality) and

2. Is this a way of making a Price War?????? (which may not be good for the franchisee).