Saturday, June 23, 2012

SMALL BUSINESS IDEA. Product Packaging Is What Sells Your Products.

The Packaging material you use for your product HAS A STRONG BEARING ON YOUR PRODUCT because IT IS THE FIRST THING THAT YOUR CUSTOMER WILL SEE ABOUT YOUR PRODUCT.

If it is a new product and you want the consumer to try your product, you might consider offering in SACHET form.

I was told when sachets were first introduced, the idea in other countries was to give these sachet samples for free.  But in the Philippines, it is different:  the sachet has now become a new variant.

Because of limited spending money, the typical Filipino housewife has to find ways to stretch the budget till the next payday (hence, term "15th" and "30th".  This has given rise to the Filipino's "TINGI" mentality, to wit:

     1.  Soy sauce (toyo), vinegar (suka), salt and other condiments are decanted (repacked) from their original bottle or bag packing into small plastic bags.

     2.  The Pinoy's breakfast upper, Kape or coffee, is in 3-in-1 (coffee+creamer+sugar) sachets

     3.  Also shampoo and conditioner for the department store salesladies


Machine that fills sachets in different sizes
Cooking oil can be filled into sachet inc solids



A packaging material can be used to primarily protect your product but it can also be used to present your product to your customers in a  DELICIOUS AND ENTICING WAY as can be seen in the Image below.

Packaging material to PROTECT YOUR PRODUCT & ATTRACT YOUR CUSTOMERS


Checkout the MAFBEX booth below and you can see the play of colors  as well as the variety of packaging materials meant to draw the customer to their booth.


By the way, I would like to invite you to visit my Sulit Homepage as there are some business opportunities that you guys might be able to help me out with. If you are interested, just click the Sulit Logo below:

My Sulit Homepage
By the way, I am conducting a One-on-One Consultation on How to Setup and Operate Your Own Lotto Outlet. Topics include How to Evaluate a Site for Lotto, The Proper Way to Apply with the PCSO, Actual Operations, How to Prevent Fraud, How to Compete Against Other Lotto Outlets and many more. Please allot at least 2 hours for each session. My fee is only P2,000 per person (Group discount available). Just text me your full name and "Lotto Setup" to 0922-8831225 or call 514-2905 for details.

Acquiring a Lotto outlet is a lot cheaper than purchasing a Franchise from Zagu (P320,000) or Siomai House (P250,000) and it is simple to operate.

Latest news: PCSO has lowered the Cash Bond requirement and an individual is now allowed to own 3 lotto outlets.


No comments:

Post a Comment

Use the Comment Section to request for further information when available or to let me know what you think of the above post. Thank You So Much.