Before You Sign That Franchise Contract, Find Out If Your Franchise Can Stand Head-to-Head with the Competition???

  Yesterday, I was at the MRT Boni Station and I noticed that Siomai House and the Master Siomai outlets were in front of each other.

This is the same scene at the MRT Taft Station (the busiest MRT station, I think) were the two outlets are side by side.

Again at the MRT Ayala Station, both Master Siomai and Siomai House outlets are within spitting distance of each other.

It seems Commercial Spaces Lessors do not care about protecting the tenants by zoning like-products and in fact will put like-products together.

Now, if it so happens that your selected Franchise is placed in front of a similar franchise (but of a different brand), make sure you have the NUmber ONe.  (At MRT Ayala, visit the place at 10pm and you will notice that the Master Siomai outlet is probably already closed for the day but the Siomai House is still serving lines of customers.

I am not saying Siomai House is better but it pays to study the strength of your franchise as these franchise packages are not cheap.

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