Sunday, September 25, 2011

Generic Drug Mania: Farmacia ni Doc

Just looking at the daily lines at any Mercury Drugstore and you will realize many Filipinos are getting sick and in need of maintenance medicines.  Add to this is the fact that the Philippines has one of the highest birth rates of any country on Earth and you say, Aha BIG MARKET FOR DRUGS (the ethical kind, of course).

A big point favoring the Generic drug market is that many Filipinos cannot afford branded medicines and most have no health care plan.

Enter the Generic Pharmacy franchise.  During the recently concluded Philippines Franchise Asia exhibit at the SMX Convention Center in the Mall of Asia complex, several generic drug franchises were presented.  (Curiously, there were as many generic drug franchises this 2011 PFA exhibit as there were scramble franchises in previous years.  At the PFA this year, only Scramble king along with its mascot was noticed by me.)

Farmacia ni Dok booth at the Phil Franchise Asia Show
Farmacia ni Dok says its Franchise fee is as low as P99,000.  They offer 4 Franchise formats which differ in whether you want to offer only generic drug (the cheapest package at P398,180) to a Pharmacy + Distribution format which sells a combination of generic and branded medicines (P1,280,380, the highest).
Farmacia ni Dok booth with generics on display

Area required ranges from P15 - 20 sqm for the Generic/Standard format to 40sqm for the Combo Pharmacy + Distribution format.

In their flyer, they claim to have 30 branches nationwide.


Contact Info:

Ms. Mary Anne L. Presnilla, Franchise Account Officer
Mobile +639175922148 and address at Unit 2203 Jollibee Plaza, F. Ortigas road, Ortigas Center, Pasig


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